For the love of our people, we will do
whatever it takes to ensure the well-being of the next generations.
Our people have met the challenges of the COVID-19 pandemic with strength and resilience. We’ve masked up, fed our communities, and sought healing through dance. Now, more than a million Native Americans have received a COVID-19 vaccine. We’ve done all of this for the love of our people. Those aren’t just words. It’s a way of being. It’s who we are.
In 2020, IllumiNative and Urban Indian Health Institute partnered to develop data-driven COVID-19 vaccination messaging, leading to the development of the For the Love of Our People campaign.
This campaign brings together Native health experts and creatives to provide engaging, up-to-date information about COVID-19 vaccines and other COVID-19-related topics.
Explore this site for answers to frequently asked questions and important resources. Stay tuned for the latest news and virtual events in the future.
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